Pointlogic, A Nielsen Company


Quantitatieve Marketing, Data Analist

Who is Pointlogic? What do we do?

Pointlogic, A Nielsen Company is a global market leader in strategic marketing solutions and provides customized decision-support systems to improve marketing effectiveness. Our products are backed by powerful analytical methods, extensive research and (big) data to enhance and enrich our customers' marketing tools and processes. The combination of software and analytics allows our customers to make more informed strategic and tactical business decisions, ultimately leading to greater ROI from marketing budgets. We have product users in more than 80 countries around the globe, and with our tools, we support the decisions of large advertisers, media owners, and media agencies, both on a tactical and strategic level. Our expertise in these areas led to Nielsen acquiring us in 2016 to strengthen its data and planning capabilities. Pointlogic's head office is in Rotterdam, and we have further offices in London, New York, Singapore and Sao Paulo.

Working at Pointlogic

At Pointlogic, you work in an exciting media and marketing world, which combines creativity, mathematics, econometrics, and marketing analytics to maximum effect. We are a team of 100+ (and counting) energetic, highly educated people with backgrounds in mathematics/econometrics, software development & IT, business administration and market research. A bunch of smart heads? Maybe a little, but foremost we are a highly motivated and creative team that works hard to finish the job. An open atmosphere, mutual respect, time for social contacts and time for fun are important ingredients within our company.

In order to support the ongoing growth of our business from existing as well as new customers, we are looking for new staff (students and graduates) for our office in Rotterdam. In addition, we offer econometrics/operations research/ mathematics/computer science students the possibility to either work part-time or full-time on internal projects or write their thesis at Pointlogic.

Are we a match?

Should you have any questions about our thesis projects or open positions, please contact Kirsten Zoon via  kirsten.zoon@nielsen.com. If you are interested in any of our vacancies or internships, please apply online.