You work in (small) teams on challenging modelling projects using a great variety of exciting analytical skills and tools. Our clients are big well-known companies from around the whole world operating in a great variety of markets. You help them understand the effect of their marketing effort and what they can do to improve this. In addition, you are equipped with knowledge and expertise in the field of quantitative techniques such as econometric modelling, simulation and machine learning.
You will apply your developed methods and models to different challenges in the field of media & marketing, such as the allocation of advertising budgets or campaign effectiveness analysis. As a Data Scientist at Pointlogic, you are also involved in the consulting side of the business, so you are also able to communicate solutions and actionable results in a way that is simple and understandable to non-experts.
You comprehend complex problems quickly, are creative in finding solutions and you are results-oriented. You are part of a diverse team that consists of people with similar backgrounds, experts from the concerning work field and professional IT-staff. Being part of Nielsen, you will be able to work with major clients from all around the globe and have access to huge amounts of data.